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add variants field

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Frederik Ring 2021-04-01 11:16:55 +02:00
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draft-offen-analyticstxt.md
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@ -310,6 +310,31 @@ A user can be identified across multiple browser sessions.
Session: user
```
### Variants
This OPTIONAL, RECOMMENDED single-value field indicates the usage of content experiments like A/B testing.
It MUST contain a single value only.
#### Allowed values
##### none
All users are served the same content without any changes.
##### random
Content experiments are performed by grouping users randomly into buckets and serving them different content.
##### behavioral
Content experiments are performed by grouping users into buckets based on their behavior and serving them different content.
#### Example
```
Variants: random
```
### Visibility
This OPTIONAL, RECOMMENDED multi-value field indicates whether the website provides a way for users or the general public to access data.
@ -381,6 +406,7 @@ Retains: P6M
# Optional fields
Session: user
Variants: none
Visibility: user
Compliance: gdpr
Vendors: offen