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add variants field
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@ -310,6 +310,31 @@ A user can be identified across multiple browser sessions.
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Session: user
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```
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### Variants
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This OPTIONAL, RECOMMENDED single-value field indicates the usage of content experiments like A/B testing.
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It MUST contain a single value only.
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#### Allowed values
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##### none
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All users are served the same content without any changes.
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##### random
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Content experiments are performed by grouping users randomly into buckets and serving them different content.
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##### behavioral
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Content experiments are performed by grouping users into buckets based on their behavior and serving them different content.
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#### Example
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```
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Variants: random
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```
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### Visibility
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This OPTIONAL, RECOMMENDED multi-value field indicates whether the website provides a way for users or the general public to access data.
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@ -381,6 +406,7 @@ Retains: P6M
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# Optional fields
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Session: user
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Variants: none
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Visibility: user
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Compliance: gdpr
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Vendors: offen
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