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How do fair web analytics work?

Open summary

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Continue reading

See all blog posts

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Also on our blog

Introducing the Offen Protocol

A new vocabulary for software that aims to handle usage data in a transparent manner. Read more

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Also on our blog

Disclose what you collect

Why we drafted a standard that allows you to disclose information about your use of analytics software and user tracking. Read more

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Privacy focus? Consider the cookie

Using cookies does not necessarily equal tracking your users. Learn how you can use cookies to respect the privacy of your users. Read more

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Also on our blog

Opt-in for quality insights

Collecting data only with user consent has a less obvious implication: the quality of insights from web analytics increases. Read more

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Also on our blog

Why Offen is a valid Matomo alternative

This brief comparison of both tools gives you a first insight into the field of fair and lightweight web analytics. Read more

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Also on our blog

Let's build a web that is privacy friendly and fair

What does the term 'privacy friendly' actually stand for? Mostly it's just about technical issues that don't tackle the underlying problem. Read more

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Hosting Offen on a budget

Here are some real world options for hosting Offen on a budget. Let's compare how they relate in terms of ease of deployment, performance and pricing. Read more

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